The Little Prince in Brazil Statistics claim that Brazilians read only one book a year per head, but even so the Little Prince is a familiar figure in popular imagination. The Brazilian representatives of the Little Prince staged a play starring Luana Pioavani that has been watched by 200,000 theatre-goers, while the Little Prince himself has featured in fashion shows and at exhibitions and is now the subject of an exhibition at the vast Oca pavilion. The much-loved figure of the Little Prince also serves good causes like the environment or children in need.
The book is included in school programmes. Sheila Dryzun, who represents the Saint-Exupéry Estate in Brazil, has a glowing report to make of the book’s impact on young readers: « It is often the first book children have read that talks about love. »
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