IWC and the Little Prince : a partnership for youth
Since 2006, the Schaffhausen luxury watch manufacturer has maintained a cordial partnership with Saint-Exupéry’s heirs and their charitable organization, the Antoine de Saint-Exupéry Youth Foundation.
For instance, back in 2013, IWC Schaffhausen celebrated the 70th birthday of the highly popular novella « The Little Prince » with the launch of two limited special editions: the Big Pilot’s Watch Perpetual Calendar Edition « Le Petit Prince » and the Pilot’s Watch Mark XVII Edition « Le Petit Prince ». With these, the Swiss watch manufacturer pays tribute to one of the best-selling books in literary history, written by legendary writer, pilot and adventurer Antoine de Saint-Exupéry.
Like these two previous references, yhe new products The big Pilot watch (réf. IW500908) and the Pilot watch Edition (réf. IW371807) will support charity projects selected by the Antoine de Saint-Exupéry fundation for the youth.